Privacy Policy
Effective Date: May 15, 2026
AppealTax.com (“AppealTax,” “we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, purchase a property tax assessment appeal product or service, submit property information, contact us, or otherwise interact with AppealTax.com.
By using this website, you agree to the terms of this Privacy Policy.
1. Information We Collect
We may collect information that you voluntarily provide to us, including:
- Name
- Email address
- Phone number
- Billing and shipping address
- Property address
- County, city, state, parcel number, or assessment information
- Property tax bills, assessment notices, valuation notices, photographs, comparable sales, or documents you upload or submit
- Order details, product selections, payment confirmation, and customer service communications
- Any other information you choose to provide through forms, checkout, email, or account features
Some property tax documents may contain personal or sensitive information, such as exemption status, veteran status, senior exemption details, disability-related exemption information, mortgage information, or household-related data. Please only submit information that is necessary for the service you are requesting.
2. Information Collected Automatically
When you visit AppealTax.com, we may automatically collect certain technical information, including:
- IP address
- Browser type
- Device type
- Operating system
- Pages viewed
- Referring website
- Date and time of visit
- Cookie and analytics data
This information helps us operate the website, improve performance, monitor security, understand visitor behavior, and improve our services.
3. How We Use Your Information
We may use your information to:
- Process orders and payments
- Prepare property tax assessment appeal materials
- Review assessment information, comparable property data, and submitted documents
- Communicate with you about your order or inquiry
- Provide customer support
- Send transactional emails, receipts, order updates, and service notifications
- Improve our website, products, and services
- Prevent fraud, abuse, unauthorized access, or security issues
- Comply with legal, tax, accounting, or regulatory obligations
- Send marketing communications where permitted by law
AppealTax does not guarantee that an assessment appeal will result in a lower tax bill, refund, or successful outcome.
4. Payments and Checkout
AppealTax may use third-party payment processors, WooCommerce extensions, credit card processors, or other checkout providers to process payments. We do not store full credit card numbers on our own servers unless expressly stated by the payment provider or required for transaction processing.
Payment processors may collect and process your payment information according to their own privacy policies and security practices.
5. Cookies and Tracking Technologies
AppealTax.com may use cookies, pixels, analytics tools, and similar technologies to:
- Remember user preferences
- Operate shopping cart and checkout functions
- Measure website traffic and performance
- Understand how visitors use the site
- Improve advertising and marketing performance
- Protect the site from spam, fraud, and abuse
You can adjust your browser settings to refuse or delete cookies. Some website features may not function properly if cookies are disabled.
6. Email and Marketing Communications
If you provide your email address, we may send you order updates, customer service messages, reminders, educational property tax content, promotional offers, or other communications related to AppealTax.
You may unsubscribe from marketing emails by clicking the unsubscribe link in the email or by contacting us directly. Transactional emails related to purchases, account activity, or service delivery may still be sent when necessary.
7. SMS and Phone Communications
If you provide a phone number, we may contact you regarding your order, property tax assessment appeal materials, customer service needs, or other service-related matters. If we offer SMS/text messaging, we will use your phone number only as permitted by law and any consent you provide.
You may request that we stop contacting you by phone or text, subject to communications necessary to complete an existing order or comply with legal obligations.
8. How We Share Information
We may share information with trusted third parties when reasonably necessary to operate our business, including:
- Payment processors
- Website hosting providers
- Email service providers
- Analytics providers
- Customer support tools
- Shipping or mailing providers
- Technology vendors and contractors
- Professional advisors, such as accountants, attorneys, or compliance consultants
We may also disclose information if required by law, subpoena, court order, legal process, government request, fraud investigation, security issue, business transfer, or to protect the rights, safety, or property of AppealTax, our users, or others.
9. We Do Not Sell Personal Information
AppealTax does not sell your personal information for money. We do not sell submitted property tax documents, assessment notices, parcel information, or appeal-related materials.
Some analytics, advertising, or tracking technologies may be considered “sharing” or “targeted advertising” under certain state privacy laws. Where required, you may have the right to opt out of such sharing or targeted advertising.
10. Property Documents and Appeal Materials
When you submit property tax records, assessment notices, parcel information, photographs, comparable sales, or related documents, we use that information to evaluate your property tax assessment issue and prepare the product or service you purchased.
You are responsible for ensuring that any documents you submit are accurate, lawful to provide, and do not include unnecessary sensitive information.
11. Data Retention
We retain information for as long as reasonably necessary to provide services, complete transactions, maintain business records, comply with legal obligations, resolve disputes, prevent fraud, enforce agreements, and improve our services.
We may retain order records, invoices, communications, and service materials for accounting, legal, operational, or customer support purposes.
12. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no website, internet transmission, email, payment system, or storage method is completely secure. We cannot guarantee absolute security.
You should avoid sending unnecessary sensitive personal information through unencrypted email or forms unless specifically requested.
13. Your Privacy Choices
Depending on where you live, you may have certain rights regarding your personal information, including the right to:
- Request access to personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of certain information
- Opt out of certain marketing communications
- Opt out of certain targeted advertising or sharing where applicable
- Request a copy of certain personal information
- Appeal a denied privacy request where required by law
To exercise privacy rights, contact us using the information listed in the “Contact Us” section below. We may need to verify your identity before processing your request.
14. California Privacy Rights
If you are a California resident, you may have rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, including the right to know, delete, correct, opt out of sale or sharing, limit certain uses of sensitive personal information, and not be discriminated against for exercising privacy rights.
AppealTax does not sell personal information for money. If our use of analytics or advertising tools is considered “sharing” under California law, California residents may request to opt out where applicable.
15. Other State Privacy Rights
Residents of certain states, including but not limited to Colorado, Connecticut, Virginia, Utah, Oregon, Texas, Montana, Delaware, Iowa, Tennessee, Indiana, and others, may have privacy rights under applicable state laws.
These rights may include access, deletion, correction, portability, and opt-out rights related to targeted advertising, sale of personal data, or certain profiling activities.
16. Children’s Privacy
AppealTax.com is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us so we can delete it where appropriate.
17. Third-Party Links
Our website may link to third-party websites, including county assessor websites, government tax appeal resources, payment processors, analytics providers, social media platforms, or other external services.
We are not responsible for the privacy practices, content, or security of third-party websites. Please review their privacy policies before providing information to them.
18. Public Records and Government Information
Property tax records, parcel records, assessment rolls, and certain property ownership data may be public records in many jurisdictions. AppealTax may use publicly available property information as part of its review process.
Public records are controlled by the applicable government office, not AppealTax. If you believe a public record is inaccurate, you should contact the appropriate assessor, treasurer, recorder, or government office.
19. Business Transfers
If AppealTax is involved in a merger, acquisition, sale of assets, reorganization, financing, bankruptcy, or similar business transaction, your information may be transferred as part of that transaction, subject to applicable law.
20. Do Not Track
Some browsers offer “Do Not Track” signals. Because there is no universal standard for how websites should respond, AppealTax may not respond to all Do Not Track signals. You can manage cookies and tracking preferences through your browser or device settings.
21. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we update it, we will revise the effective date above. Your continued use of AppealTax.com after changes are posted means you accept the updated Privacy Policy.
22. Contact Us
If you have questions about this Privacy Policy or want to exercise privacy rights, contact us at:
AppealTax
Website: https://appealtax.com
Email: hello @ realtyplus.com